Face The Sweet NY Fashion Week Event Recap
Face The Sweet Recap
Written by Nathan James & Ernest Jackson
Photos provided by MODERN Photographix & MNS Media
When winter rolls into the Big Apple, and the snowdrifts pile high against the skyscrapers and along the boulevards, there comes a very special seven days in February, when the city warns up to the hottest new styles, worn by the most dazzling models in the world. It’s New York Fashion Week (NYFW), when all of Manhattan becomes one big runway. This celebration of the clothier’s art encompasses garments made to fit people of every dimension, and the gorgeous, curvy ladies of plus-size fashiondom are no exception. Full Blossom Magazine, a leading industry journal devoted to plus-size women and their admirers, held a major runway pageant in Midtown on February 9.
The Full Blossom Magazine event for NYFW was entitled Face The Sweet, because the models were some of the best in the Plus Size Modeling business, and the message was “let’s face the issues that plague our communities”, such as Diabetes. It was a night full of Fashion, Fierceness and Flair, as the ladies strutted their glamour and confidence on the runway. The show included accomplished designers Niq Nicole, Mad Couture Madilyn Wade, MH302 creator Marco Hall, and Juul Couture, who all showcased breathtaking, exclusive pieces from their collections. Everyone in attendance witnessed a fresh take on plus size clothing, that made the “Real Size” women turn heads, just by walking into the room.
This event was also a passing of the beauty torch by the 2013 Faces of Full Blossom Magazine, Nicole Flores, Andrea Jackson & Michele Hilton. Through their time in that role, each of the ladies gained great success in the Plus Model world, shooting several magazine spreads ,and multiple ad campaigns . The new ladies selected for 2014 are Jessica Likas, Crystal Herr, Brianna Connaughton, Khemeka Beckford, Maria Helena Volpato and Mikayla Amaris. The ladies walked the Runway and owned it, as if to say, “I am The Next Face Of Full Blossom, check me out”. With style and substance, the Faces Of Full Blossom, past and present, defined the passion and striking allure these exquisitely curvy models bring to New York Fashion Week. Sweeping the crowd away with their delightfully pleasing aesthete, these exquisite models carried themselves with world-class poise and grace.
Among the notables in attendance, were the fabulous Plus Size Super Model Christina Mendez, wearing a curve-fitting ASOS dress, the Legend of Hip Hop herself, Roxanne Shante, representing type2sweet (her team in this fight against Diabetes), Evron “Mello” Andrews, owner of Full Blossom Magazine, along with Presenter of Face The Sweet, Celebrity Fitness Instructor Charity Lynette, of Curvy Chick Fitness,and alluring Plus Model/Ashley Stewart In-store Model Asia Monet. Joining them were Comedian/Actor Michael Blackson, Celebrity Designer Shanda Freeman, Celebrity Therapist Vladimire Calixte of TLC Channel Starter Wives, Celebrity Gossip Columnist Mara The Hip Hop Socialite, Celebrity Designer JustRaymona, acclaimed Celebrity Designer Patricia Freeman of Denim Blu Designs, BET Rip The Runway Model Ask Mocha, Hip Hop duo Conceptz, Founder and Executive Director of Divabetic® Max Szadek, Plus Night Out Founder Jovanna Reyes, Managing Editor of Full Blossom Magazine “Barbie Armstrong”, and the amazing “Catherine Schuller” of BEHIND IT Magazine and Model Maker Mentors. Also, Blanche Will of B.Pretty Inc. was responsible for Roxanne Shante & Charity Lynette’s wonderful Red Carpet looks.
Sponsors for this event made a big impact on the show, with their kind donations of time, products and services. These fine brands and organizations included Chocolate Cream Beauty Supply, Perfectly Posh by Lisa, Miss Jessie’s Hair Care, Shushu Faces, Latino Make Up show, Bedroom Kandi – Boutique Consultant, Pink Stiletto Cosmetics, Cheeks Make Up Artistry, L & O Wines and Liquors and MNS Media. The success of Face The Sweet was made possible in large part by their support.
The main focus of the pageant, was on the Plus Model Community. They were able to showcase their individual styles beyond that of everyday looks designed for the “Real Size Women”. This was an undeniably moving sight to see, full of confidence and joie de vivre. The models strutted before a packed house, with scores of onlookers, and a plethora of media outlets snapping away, dramatically underscoring the importance of this iconic event. Mello Andrews states, “This is exactly what I pictured. People coming together for fashion and a great cause. It was a huge honor, to be able to raise funds for Divabetic and we will look forward to continuing our efforts.”