Black Health TV Announces New Programming Partnership
BLACK HEALTH TV ANNOUNCES PROGRAMMING PARTNERSHIP WITH KITARA MEDIA’S HEALTHGURU.COM
— African Americans Gain Anywhere Access to Health Videos Online and Across Mobile Devices —
New Orleans, LA (BlackNews.com) — Black Health TV (www.blackhealthtv.com) the leading online video destination website focused on the health issues of African-American consumers and physicians, today announced that it has signed an exclusive agreement with Healthguru.com, Kitara Media’s leading health site in video engagement.
“Black Health TV couldn’t be more excited to partner with Healthguru.com, the premier destination for health video information,” said Corey Hebert, M.D., CEO of Black Health TV. “This agreement ushers in a new era of collaboration of health content value creation for digital marketers seeking targeted audiences, consumers demanding culturally relevant content, and for our collective organizations as we look to build upon our unique strengths and reach a broad audience of consumers.”
Healthguru.com has a comprehensive library of health videos, with over 4,000 titles covering 125 different conditions. As part of the relationship, Black Health TV will work closely with Healthguru.com to re-produce regular, co-branded medical and health news segments. This new agreement, which will help drive significant traffic to Black Health TV by giving viewers more daily content from Black Health TV.
“Healthguru.com delivers more video streams than industry leading sites WebMD, Everyday Health and the next 10 largest health sites combined,” said Robert Regular, CEO of Kitara Media. “Together with Black Health TV, we will deliver targeted audiences, engaging video content and data intelligence for advertisers, digital marketers and publishers.”
Combining the resources of Healthguru.com with those at Black Health TV will enable us to provide the most comprehensive coverage, whether it be health news or in depth specific health condition information. Factor in Corey Hebert, M.D., the award-winning medical journalist, Asst. Professor at both LSU Health Sciences Center and Tulane University Medical Center, Black Health TV is better equipped to cover health news and information more than it ever has been before.
About Black Health TV
Black Health TV (www.blackhealthtv.com), owned and operated by Community Health TV, is the largest provider of health video on the Internet geared toward African-American consumers. Black Health TV contains a broad portfolio of service offerings that span the health spectrum, from in-depth medical content for condition prevention and management to fitness and cooking videos and information to achieve a healthy lifestyle. Black Health TV is based in New Orleans and is led by CEO, Corey Hebert, M.D., Asst. Professor at both LSU Health Sciences Center and Tulane University Medical Center and one of the most sought after speakers in his field. He is a highly regarded medical broadcast journalist, working as on-air medical editor for the NBC television affiliate in New Orleans, Louisiana and the Gulf Coast, as well as a frequent on-air contributor to the “Dr. Oz Show.” He is also a fan favorite on MSNBC where he is a frequent on-air contributor to the “Ed Show.”
Healthguru.com, owned and operated by Kitara Media, is a leading online health video resource site for consumers. With over 4,000 professional digital videos and 75 million monthly video views, the media company optimizes brand opportunities to reach key users through tailored video formats. Syndicated through premium partners and publishers, consumers gain access to expert based insights on health issues. Healthguru.com provides health brand advertisers and digital marketers with both engaging content and targeted audiences. For more information visit: www.healthguru.com or www.kitaramedia.com