Introducing MORE MYX: MYX Fusions Moscato Launches New Mango Flavor in Double the Size Bottle
(NEW YORK) – July 29, 2014 — The wait is over! After making MYX Fusions Moscato the fastest growing wine beverage in the U.S., fans demanded more and the makers of the bubbly brand are giving consumers exactly what they asked for – MORE MYX! New Mango flavor offers twice as much MYX!
The new, logo-embossed signature cobalt blue bottle is double the size of the original product with 375mL of fruit-infused, refreshingly carbonated Moscato.
A heavily interactive and consumer-friendly brand, MYX Fusions Moscato took to social media to engage consumers with the campaign: “Do you want more MYX? Help Nicki Minaj choose the next flavor.” The response was overwhelming, and the winner was the tropical, juicy taste of Mango.
“MYX has done so well because people truly enjoy the product and simply want more of it,” said Mona Scott-Young, CMO of MYX Beverages, LLC. “By doubling the size and offering a new flavor, we are meeting demand and hopefully deepening consumer loyalty. We’re very excited about the introduction of Mango. It’s delicious and we’re eager to see how consumers respond to it.”
MYX Fusions adds Mango to its already impressive flavor roster of Original Moscato, Peach and Coconut. The island fruit flavor arrives just in time for summer celebrations and backyard barbecues.
“I’m so excited that fans have chosen Mango as the new flavor, which is a personal favorite of mine,” said MYX Fusions co-owner and spokesperson Nicki Minaj. “It’s one of my favorite tropical fruits and reminds me of back home in Trinidad. This new flavor is definitely going to be a fan favorite. It’s absolutely delicious.”
New double-sized MYX (375mL) is available in Original Moscato, Peach and Mango and can be purchased in single, ready-to-drink bottles or cases of 12. For retailers, visit www.MYXFusions.com.
#GetIntheMYX on Twitter and Instagram at @MyxFusions and like us on Facebook at Facebook.com/MyxFusions.
MYX & MINGLING AT
‘EVERYTHING GIRLS LOVE’ NYC
Kimbella MYXes up double the fun at “Everything Girls Love”
(NEW YORK) – July 29, 2014 – On Saturday, 500+ women gathered at VENUE 404 for the “Everything Girls Love” (EGL) event hosted by Yandy Smith (VH-1’s Love & Hip Hop NY).
The evening came alive with music, cocktails, gourmet food and a fabulous shopping experience, which included amenities like manicures, massages, brow shaping, eye lash bars and more. Attendees also enjoyed various presentations including an exclusive EGL Fashion showcase, a brief welcome address by Yandy Smith, a musical performance by newcomer Jessica and a theatrical presentation by the cast of “For Vixens Who Have Considered Suicide When the Video Is Too Much.”
MYX Fusions Moscato was on deck throughout the evening in each of its impressive flavors – Original Moscato, Peach and Coconut. The cobalt blue bottles filled the room and were served as complimentary beverages to attendees and VIPs including Yandy Smith, Mendeecees Harris (VH-1’s “Love & Hip Hop NY), Kimbella (VH-1’s “Love & Hip Hop NY), Kenashia Douglas (Dymes Only/Ashanti’s sister), Kindra Mone’ (entertainment and fashion stylist) and Styled by Kee (Managing & Fashion Edtior for EGL). It was the perfect night to #GetInTheMYX!
Kenashia Douglas (left); Kindra Mone’ & Styled By Kee (center); that outfit is everything! (right)
More happy guests MYX & Mingle (left & center); while others get pampered (right)
Sweet treats and massages … two things that girls love!
Guests were able to take a seat and get manicures (left); the room was full of energy
MYX Fusions Moscato had prime positioning
There was a performance by up & coming artist, Jessica (left);
and Yandy took to the stage to thank everyone for coming out (right)
404 was packed and MYX was in the middle of it all
MYX FUSIONS JOINS AUTHOR
MARY B. MORRISON FOR A
SEXY GIRLS NIGHT OUT SESSION IN ATL
Author, Mary B. Morrison gets In The MYX during a sexy “Girls Night Out”
(ATLANTA) – July 29, 2014 – On Saturday, best-selling New York Times romance author Mary B. Morrison along with publicist Christal Jordan hosted a private “Girls Nite Out” get-together with the purpose of encouraging women to embrace their sensuality through erotica/adult toys. MYX Fusions Moscato was served throughout the event, which began with a dinner, followed by networking and then a presentation. Guests favored the Coconut flavor — which was the first to run out – and happily showed off their favorite flavor in front of the MYX banner. A few attendees asked where to purchase MYX and even snagged a 4-pack and postcard on their way out.
It’s always a good time when everyone can #GetInTheMYX!
Mary B. Morrison’s series of published books
Some of the lovely guests of Girls Night Out
Good times with good people!
MYX FUSIONS CELEBRATES THE
ESPY AWARDS AT BEAUTY & THE BEAST
SWAG LOUNGE IN L.A.
Sundy Carter of “Basketball Wives LA” (left); Claudette Ortiz of “R&B Divas LA” (center);
Recording artist, Abrina (right) hit the “Beauty & the Beast Swag Lounge” for a night of MYXin’ & Minglin’
(LOS ANGELES) – July 16, 2014 – On the eve of the ESPY Awards, various actors, recording artists, TV personalities and athletes gathered at Red Carpet Systems in downtown Los Angeles to enjoy some exclusive freebies at the 2nd Annual “Beauty & The Beast Swag Lounge.” MYX Fusions Moscato was on hand throughout the building as “Brownstone” singer/tv producer Nicci Gilbert and rapper Charli Baltimore hosted the event for over 200 attendees. Guests who got “in the MYX” were comedian Gary Owen (Think Like a Man Too), Claudette Ortiz (TV One’s “R&B Divas LA”), Sundy Carter (VH1’s “Basketball Wives LA”), Roshon Fegan (Disney’s “Shake It Up”), Cocoa Brown (OWN’s “For Better or Worse”), China Upshaw (WE tv’s “L.A. Hair”), Jade Harlow (“Days of Our Lives”), actor Kelly Perine (“One on One”), legendary rapper Dana Dane and more.
Lead singer of 90’s R&B group Brownstone and host, Nicci Gilbert (left); rapper and host, Charli Baltimore (right)
Actor/Comedian Gary Owen takes his love for MYX very seriously (left);
“One On One” actor, Kelly Perine is on point with his drink selection (right)
The Legendary Dana Dane (left), Disney’s Roshon Fegan (center); China Upshaw from “L.A. Hair” (right)
Cocoa Brown from “For Better or Worse” (left); Marcus Shirock (right)
Recording artists, Jasmin Sisters (left); Jade Harlow from “Days of Our Lives” (right)